Mr Kaplin told us: "The brief was to create a textual piece that gave them plenty of scope to experiment with sound design. They also wanted a piece that would work as both a standalone ident and an intro to their showreel. We worked with them to develop a piece that focused on brutalist architecture becoming sound installations. The open brief also gave us a chance to incorporate and play with animation approaches we’d been wanting to develop for commercial projects for some time."
Take a look at the full "making of" film here.