Renault Sport F1: Let's Race Together by Blackmeal

Mon 22 Aug 2016

Motion design studio, Blackmeal, worked alongside Publicis Conseil to create a 3D animated video for Renault Sport F1's #LetsRaceTogetherContest.

Renault Sport F1 gave fans the chance to feature on their own personalized Formula One racing car by tweeting messages of support and including the competition hashtag. Two winners were selected to have their name featured on the side of a car and each tweet rewarded with a personalized video showing the taste and spirit of the race.

Client : Renault F1 Team

Agency : Publicis Conseil

Art Director : Gabriel Santander

Directed by : Blackmeal

Motion Design : Vincent Ben Abdellah

Additional Motion Design : Matthieu Braccini Tristan Gion

3D and FX : Yan Jouan

Music and Sound Design : Le phonarium