Behind the scenes with Persistent Peril

Thu 29 Jan 2015

Ever wondered what inspires the jelly talent? What drives them? What a typical day is like?
We went behind the scenes with the talented Persistent Peril to talk #Inspiration, plans for 2015, and why they're called Persistent Peril ...


1. Tell us how it all started.

Way back in 2011 the amazing Three Trapped Tigers were on the hunt for a new music promo. Sam suggested Ginny and Garth should make it, to which they said only if he helps. Now, three music promos, lots of short films, idents, sushi and biscuits later, it still sounds like a good idea. 

2. What’s a typical day like for you? 

A typical day in the studio involves a lot of doodling, debating and playing around with ideas.  


3. What do you love most about your job?

Getting to create something new every day. No two days are the same.


4. What is the most challenging part?

Animation is hugely collaborative, working in partnership can be tricky when you don’t always agree where things are heading!


5. You’ve got an impressive portfolio, tell us a little about what it was like to work for such super clients.

Thanks! We’ve been lucky enough to collaborate with some really supportive clients who have allowed us to really push ideas.

6. We know picking a favourite piece is like picking a favourite child, so how are your projects special to you in their own way?

We love the freedom of creating personal projects but also really relish a good brief, fun limitations can push you into really interesting results.


7. What do you think will be the next big thing in animation?

It’s aways really hard to say. We really love what David O’Reilly does and is doing. His low-poly, high quality aesthetic is just incredible, and lots of animators are really influenced by him right now. 


8.What does animation do that other mediums can’t? 

In animation you craft every frame, meaning that animation can be anything.



9. What would be your perfect brief or dream client? 

Any client with an open brief is exciting. The more control we have, the more we can push the project and try out new ideas.


10. What do you have planned for 2015?

Just keep going. We would love to try something in CG, maybe work with the Oculus Rift again. Anything that keeps us on our toes!


11. What’s your favourite snack whilst working?

Biscuits. The higher the chocolate percentage the better. Porridge oats are also popular at this time of year in the studio.







12. What’s your favourite music to work to?

Sam controls the speakers with an iron fist! But he keeps our music varied. At the moment we are really getting into the latest Panda Bear and Ought albums. We are really looking forward to the new Three Trapped Tigers and Physics House Band albums too. Its not all new stuff though, on Fridays we like to play David Bowie, and maybe some of Ginny 90’s classics. We have all heard R Kelly’s Gotham City more times than we care to mention. 


13. What’s your favourite decade and why?

This one. Its always better to be in the present than to romanticise the past.


14. Tell us something about yourself that we didn’t already know. 

The name Persistent Peril comes from a mis-remembered BBFC warning. The warning was Sustained Menace. Garth liked it and thought it would make a good company name, but when he came to re-tell it, he remembered it as Persistent Peril.



What do you want to hear in the next Behind The Scenes interview?

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