It’s Mickey and Minnie’s birthday on Disney Junior.

Mon 20 May 2013

Me and You Studio have been commissioned to create a birthday package to celebrate Mickey and Minnie's birthday on Disney Junior. The package includes one ident, promo openers, promo closers and a number bug count down. Me and You Studio worked closely with the producer who had two concepts which they had to provide mood boards for. After chatting over these mood boards they decided that a pop up card was the strongest idea and would carry the birthday sentiments across to viewers in an energetic and playful way.

With a chosen, creative route, they then developed their story board for the promo opener which would act as the foundation for all the other deliverables. They used a mix of C4D and After Effects to gain the results they aspired to and because the lovable characters are balancing on a pop up cake, (and all in the name of research) Me and You Studios gobbled as many cakes down as they could!

The clients Disney UK, and Disney Europe were over the moon with the result and so were Emma and Ian, that’s Me and You Studios to me and you!