Motion design studio, Blackmeal, worked alongside Publicis Conseil to create a 3D animated video for Renault Sport F1's #LetsRaceTogetherContest.
Renault Sport F1 gave fans the chance to feature on their own personalized Formula One racing car by tweeting messages of support and including the competition hashtag. Two winners were selected to have their name featured on the side of a car and each tweet rewarded with a personalized video showing the taste and spirit of the race.
Client : Renault F1 Team
Agency : Publicis Conseil
Art Director : Gabriel Santander
Directed by : Blackmeal
Motion Design : Vincent Ben Abdellah
Additional Motion Design : Matthieu Braccini Tristan Gion
3D and FX : Yan Jouan
Music and Sound Design : Le phonarium