Ginger Pig

Ginger Pig, Traditional farmers and butchers own eight shops across the UK, and specialise in amazing sausage rolls and butchery classes. Allies Design, who designed all their packaging and identity approached Alison to craft Ginger Pig’s main logo.

The finished identity reflects the craftsmanship and artisanal character of Ginger Pig. The logo is made up of bold strokes which reflect their full-bodied, rare breed animals and the flamboyance of owner, Tim Wilson.