‘GOGORO’

A brand video for the SmartScooter charging technology.

Project by Not Real
Gogoro is a renewable energy network from Taiwan, a fast, easy, and smart way to power up a SmartScooter in seconds. Not Real developed this animation as a part of a Gogoro Network Brand Video.

The concept was to enter a “fun factory” and show the magic of it while touching on key points about the advantages of the network in five smaller chapters.

The visual code and general mood is based on a mix of high end technology solutions with the idea of movement and kinetic energy.

Smooth surfaces and clean, simple materials applied on playful structures are combined with the brand character and his funny gestures to give a positive vibe. A mix of styles and techniques for a modern, pop, and fresh look.

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Not Real