Kelly Anna's Artist in Residence Menswear collection for Nike
Kelly Anna was commissioned by NIKE to collaborate on the latest of their ‘Artist In Residence’ series collections. Titled ‘Run Past The Future’ and available in NIKE stores worldwide, Kelly Anna’s concept originated from some key moments that she felt pushed the sporting world forward in important ways. Kelly combined her body-positive signature print style, with the graphic interpretations of the specific dates to develop the range while taking inspiration from the graphics of sporting history. As a former gymnast and dancer herself, Kelly Anna drew on her fascination with sports and movement throughout this collaboration. The dates featured are of special significance to Kelly Anna – and the sporting world at large.
The celebration of these moments came to life as numbers throughout the print artwork, combined with inspirational graphics from championships and past sporting events.
The first A.I.R designer to be flown out to Portland to collaborate with the in-house Nike design team, Kelly Anna had input into the product details of the entire collection; from thread colours through to screen-printed patches, all whilst considering the technical aspects, including the use of sustainable soles.
Part of the collection’s promotion saw the artwork brought to life in animation by Jelly’s KITCHEN, in close collaboration with Kelly Anna.